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"STRATEGIES FOR NEW WORLD MARKETPLACE"

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Meet Farnaz

Farnaz Wallace is a thought leader, author, speaker, and strategic consultant focused on helping leaders and companies capitalize on cultural macro trends and define their brand’s winning Value Propositions and sustainable revenue models in today’s fast-changing marketplace. As the Founder of Farnaz Global, LLC, she is the go-to-expert for growth opportunities on the horizon. . .

Consultant

Yes, it’s a New World Marketplace, after all. And what is your company doing about it? The marketplace is changing, and so are the old cultural paradigms with them. A rapid demographics and cultural shift has occurred over the last decade, but it’s not being addressed or spoken to by your strategic planning and branding messages. In today’s economy, many companies struggle . . .

Keynote Speaker

Farnaz Wallace is known as an insightful interpreter and translator of the rapid social and cultural shifts affecting today’s global business world. She coined the phrase “The New World Marketplace” to help businesses and leaders embrace and profit from 3 major macro trends: Women, Youth and Multiculturalism. Her skill as a solution finder and passion for. . .

Rapid Georgraphic and Demographic Shifts in Poverty rates

Not all trends in The New World Marketplace are positive and cheerful.  But it’s important to share all trends and forces–positive and negative. I believe the first step in creating social and cultural change is always awareness and knowledge. And perhaps if we knew that we’re all in this together, socially and economically, we will […]

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Study shows women and millennials in leadership roles translates into higher success

Finally….!!!  There is a study that proves what I have been saying for years.  This study shows that when women and millennials (aka Gen Y) are in charge, big things happen and organizations succeed.  This is not a passing trend.  Having millennials and women in leadership positions directly correlates with the success of a company. […]

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Work/Life Balance is no longer a gender issue, it’s cultural and generational

Work/Life balance has been in the forefront of business productivity plans for over a decade as more women entered the work force in management positions and contributed to better company performance. What started out as a gender issue, later became a generational issue, and now it’s a cultural issue. With 70% of US moms working […]

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New Multiracial Face of America – Demographic tipping shifts happening much sooner than expected

Throughout my life in the US, I was often asked “where are you from?” Of course, I looked and sounded different and it was obvious I wasn’t born here. This question used to bother many immigrants, but not me. Perhaps I counted my blessings that it was never “what are you?” … or maybe felt […]

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New World Trend with Gen Y: new parents, socially conscious & connected, practical, culturally liberal

The Millennial generation, aka Gen Y, is forging a distinctive path into adulthood and parenting, both culturally and economically.  While this multicultural generation is very slow in getting married—only 26% versus 36% of Gen X and 48% of boomers (Pew)—once Millennials start a family, their social and consumption behaviors change. Let’s start with a backdrop […]

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